Grab people's attention by reaching them when they are in the right frame of mind, without the use of personal data.
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Introducing The Mindset Matrix™
Don't waste time delivering an ad based on past digital footprints. Meet people in their current moment by delivering the right ad, in the right environment, when they want it most.
GumGum empowers publishers to unlock revenue potential with its accredited contextual technology and data.
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Articles, Research and Product News to Drive Your Business
In this blog post, we will explore the proven effectiveness of CTV advertising: from the evolution of CTV to the increase in CTV ad spend, the types of Connected TV ads, proven examples of CTV ad success and how you can set up successful CTV campaigns to promote growth for your business.
In this blog post, we will break down the best practices for advertising on gaming applications and how it can help you maximize ROI for your business and accelerate your KPIs on an exciting, new advertising channel.
In this blog post, we will outline how you can leverage Connected TV (CTV) ads to supercharge your holiday sales. We will cover the holiday shopping landscape, research and trends along with the top tips to build CTV ads to drive success and achieve growth for your business this upcoming holiday season.